Overflow

The Overflow app

Warm outreach, automated.

The people who need your work are already on Instagram. Overflow finds them and drafts the outreach in your voice. You approve every message before it sends — your pipeline grows, and you never have to become someone you’re not.

Free for 30 days, no card. Plans from $149/month. Backed by our guarantee.

A practitioner smiling on a client call

The shift

More of the right clients. Less of the grind.

Social media can feel like shouting into the void. Overflow finds the few people who are actually listening — and drafts the outreach in your voice, for you to approve.

15%average reply rate
4× cold outreach

How it works

Most of the work happens before the message.

Outreach isn’t one job. It’s six — and Overflow does five.

  1. 1. Find them. Searches Instagram three ways — by post, by comment, by like — for people who need what you do.
  2. 2. Check they're a fit. Every person is scored against what you actually do. Hundreds of names become a handful worth your time.
  3. 3. Warm them up. A real comment on their post. A follow. Then the message, once they know your name.
  4. 4. Write the message. Drafted in your voice, referring to their actual work — then held until you approve it.
  5. 5. Follow up. If they go quiet, it tries a fresh angle. If they reply, it steps back and gets out of your way.
  6. 6. Close the client. This one’s yours. Turning a warm conversation into a paying client shouldn’t be automated — and we wouldn’t know how.
The Overflow app — a scored list of right-fit leads

What you bring to the table: a clear offer, somewhere for an interested person to land, and follow-through once someone replies — the skill that made you good at this in the first place.

Find your people

Three ways to find your people

Your people gather in different places and leave different traces. Overflow reads all three.

right-fit
maya.rios
Gut-healing journey
•••
1,204 likes
maya.rios honestly so over the bloating — every day no matter how clean I eat 😩 how did you all finally figure your gut out?
View all 88 comments
2 hours ago

Their posts

Overflow searches public posts for the words your people use — and finds who wrote them.

You give it: keywords & hashtags

dana.moves this is so me right now 🙏
2h3 likesReply
ren.writes needed to hear this today — been trying to figure this out for months
1hReply
right-fit
luca.k saving this for later
1h1 likeReply

Their comments

Point Overflow at a post your people gather around, and it surfaces everyone in the comments.

You give it: a post they commented on

Likes
jesse.readsJesse Park
quiet.watcherAlex Rivera right-fit
theo.buildsTheo Nkemelu
sana.createsSana Idris

Their likes

Some of your best prospects watch quietly. Overflow finds the people who liked without a word.

You give it: a post they’d have liked

One thing worth knowing: Overflow finds people by what they publicly post about and do — not by how they’re feeling. If your ideal client is defined by something private, we target the visible things around it instead.

Scrolling Instagram, where your next clients already are

The difference

This isn’t a comment-to-DM tool.

Tools like ManyChat reply to people who are already in your DMs — someone comments on your post, they get a message back. If you have an audience that engages, they’re worth having.

Overflow does the opposite job. It starts the conversation with the people who aren’t there yet — the ones who need your work but have never heard of you.

If your content already gets engagement, get one of those. If the people who need you have never found you, that’s us. Plenty of people want both.

Overflow finds the right people

The hard part was never the message. It was finding the right person to send it to.

Every way of getting found asks you to trade something — money on ads, hours on content, or your own voice to keep the algorithm fed. None of them does the part that actually takes the work: finding the specific people who need you, and reaching out as you. That’s what Overflow does.

Hundreds scanned. The few worth reaching, kept.

Overflow’s AI qualifier rejects 97% of the profiles it scans. The 100 leads it hands you are the pick of the same 3,000 a cold-DM tool would blast — you reach the few worth reaching, as yourself, not the 2,900 who never asked.

It does the qualifying

Every profile scored against what you actually do. You start with the few who fit, not an afternoon of wading through the ones who don't.

It guards your reputation

A real comment first, every message approved by you, never a blast. More reach, and none of the cringe that keeps you off the timeline.

It takes it off your plate

No blank message, no wondering who to reach. You open it, and the day's outreach is already waiting for your yes.

Think of it like a high-quality introduction service. It gets you in the room with the right people. What happens next is yours.

Everything in one place

It’s not a DM blaster. It’s the whole pipeline.

DM tools automate one thing: the blast. Overflow runs the three steps that actually make outreach land — qualifying, warming up, and following up — the ones they skip.

1

Find

Surfaces the right people on Instagram.

2

Qualify

Scores each against your ideal client — and rejects the 97% who don't fit.

No DM blaster does this

3

Warm up

Engages their posts first, so you arrive as a familiar name, not a stranger.

No DM blaster does this

4

Message

Drafts a personal first DM in your voice — you approve every one.

5

Follow up

Reads the reply and follows up — and stops the moment you take over.

No DM blaster does this

You bring the sixth step — the close. Overflow gets you the qualified conversation; you turn it into a client.

You’re investing in the whole pipeline and a handful of qualified conversations — not a pile of messages.

Pricing

Choose the plan that fits where you are.

Every plan includes the Campaign Workshop and the same safety controls. Free for 30 days, no card required — the trial gives you 50 leads to see how it works.

Founder Pricing:Beta users get a 25% discount and help shape what Overflow becomes.

Entry
$149/ month$199

Or $1,490 / year

A real step up from the free trial, for steady growth.

What’s included

  • 75 leads a month
  • 2 active campaigns
  • Post, comment & like discovery
  • Messages drafted in your voice
  • Automatic sending, with your approval on every send
  • The weekly Campaign Workshop

What it could be worth: One $1,000 client covers about 7 months of Overflow.

Apply for beta
Most popularPremium
$299/ month$399

Or $2,990 / year

Enough reach to keep your calendar full.

What’s included

  • 200 leads a month
  • 5 active campaigns
  • Post, comment & like discovery
  • Messages drafted in your voice
  • Automatic sending, with your approval on every send
  • The weekly Campaign Workshop
  • Priority support

What it could be worth: One $2,500 client covers about 8 months of Overflow.

Apply for beta
Scale
$499/ month$665

Or $4,990 / year

For a serious, always-full pipeline.

What’s included

  • 500 leads a month
  • 10 active campaigns
  • Post, comment & like discovery
  • Messages drafted in your voice
  • Automatic sending, with your approval on every send
  • The weekly Campaign Workshop
  • Priority support

What it could be worth: One $5,000 client covers about 10 months of Overflow.

Apply for beta

About 15% of the people Overflow messages write back — roughly four times the published benchmark for cold outreach. It works less like ads and more like a matchmaker: you’re paying to be introduced to the few right people, not to blast the many. Our guarantee.

A live Campaign Workshop session

You’re not doing this alone

Improve your pipeline with the Campaign Workshop

Every plan includes the Campaign Workshop — a weekly group session. Bring a campaign that isn’t landing, a message you’re unsure about, or an offer you can’t quite describe yet. We’ll work on it together. AI and Google make information free now; it’s the follow-through that takes support and accountability, and that’s what the workshop gives you.

Your hosts

Joseph Arnold

Joseph Arnold — founder. Violinist and Alexander Technique teacher who built Overflow to fill his own calendar.

Itamar Meimon

Itamar Meimon — co-founder. Finance and fintech, and ran a mortgage practice where nobody signs until they trust you.

Our guarantee

So sure it works, we put money on it.

It’s always your account, your voice, your call — nothing sends until you approve it. Work your list in your first paid month, and you’ll have at least four real conversations with right-fit prospects — or that month is free.

Overflow only surfaces the few people actually worth reaching, and about one in seven replies. We start the conversations; you decide who’s worth them, and you close them yourself.

See it

See it work in three minutes.

A quick walkthrough of how Overflow finds people, drafts outreach, and keeps you in control of every message.

Good to know

Questions people ask first

Ready when you are

Your next client is already posting about the problem you solve.

Apply for the beta. Overflow will find them. You decide what happens next.

Questions? We’re here to help.

Or email us directly: joseph@overflowthrive.com